UNIBICCREATIVE EXPLORATION / SEPTEMBER 2026Explore the routes

ONE BRAND. THREE POINTS OF VIEW.

A little cookie.
A world of possibilities.

Playful. Honest. Full of life.
Three ways to make UNIBIC’s
digital home feel unmistakably its own.

01A golden chocolate-chip cookieEXISTING V2
THE PRODUCT AS THE GUIDE

Follow
the Cookie.

A delicious journey into the little details that make a cookie worth caring about.

Explore V2
02
Four cookie personalities with hand-drawn gestures
NEW CONCEPT
THE PRODUCT AS A PERSONALITY

Every Cookie
Has a Character.

Four flavours. Four very different energies. A brand world with a voice of its own.

Meet the characters
03Illustrated hands reaching out to shareone for you.
one for us.NEW CONCEPT
THE PRODUCT AS A CONNECTION

Pass the
Good Around.

One small gesture becomes a chain of chai breaks, catch-ups and thoughtful gifts.

Start something good

A SHARED FOUNDATION

Different ideas.
The same good intentions.

Real appetite. A sense of humour. Room to breathe. Cookies at the centre, with space for the brand to grow.

Each new route includes a worked hero and two interactive moments. These are directions to explore together before shaping the full website.